September 1, 2019
Tiffany & Co. Launches New Men’s Collections
DUBAI, UAE (28 August 2019)—Tiffany & Co. announced the launch of Tiffany Men’s, the luxury house’s newest dedicated men’s collections. Reflecting Tiffany & Co.’s heritage as the purveyor of American luxury goods, the Tiffany 1837 Makers and Diamond Point collections — featuring jewellery, Home & Accessories, watches and more—are direct, uncomplicated and rooted in a legacy of expert craftsmanship. Tiffany Men’s was created in the spirit of the modern man: bold and confident, casual yet refined, a style arbiter with a discerning eye for quality.
“Tiffany Men’s is centred on craftsmanship as the foundation of our company. Tiffany 1837 Makers is a nod to the workmanship and time-honoured techniques used in creating jewelry—the idea that there’s a person behind each object,” said Reed Krakoff, chief artistic officer, Tiffany & Co.
Embodying Tiffany’s craftsmanship heritage, the Tiffany 1837 Makers collection is inspired by the jeweller’s hollowware workshop and its tradition of handcrafting sports trophies. Designers experimented with concave and convex forms, flat edges and motifs evocative of utilitarian hardware when creating jewellery, accessories and more. Stamped with symbols like “T & CO MAKERS,” “NY” and “AG925,” Tiffany 1837 Makers honours Tiffany’s silversmithing legacy and the fact that the luxury house set the U.S. standard for sterling silver (925 per 1,000 parts silver). The made-to-order Tiffany 1837 Makers trophy ring honours Tiffany’s 160-history of making sports trophies by hand and makes a bold statement and adds an edge to any outfit.
Where Tiffany 1837 Makers is artisanal and utilitarian, Diamond Point represents the elevated, classic end of the style spectrum with a strong, graphic pattern. This motif appears as a subtle accent or a prominent overlay on jewellery and Home & Accessories pieces like the Diamond Point rectangle pendant in sterling silver, cuff in sterling silver and cocktail mixer in lead crystal and sterling silver. Most of the Diamond Point jewellery designs are die struck and hand-polished to achieve the distinctive textured motif.
“Diamond Point takes a more modern and graphic approach, utilizing a pattern inspired by a diamond’s culet that ties back to our diamond authority.”
One of the most impressive items in Tiffany Men’s is the one-of-a-kind, handcrafted solid sterling silver and 18k yellow gold vermeil chess set—price available upon request. The range of designs in Tiffany Men’s represents a new chapter for the design house, signalling the brand’s expansion in the men’s luxury space. Inspired by the design ingenuity that has defined Tiffany & Co. for over 180 years, the new collections for men embody the hand of the artisan and the spirit of innovation. Informed by a sense of laidback luxury, Tiffany Men’s was created with the discerning taste and confident style that define the modern Tiffany man.
W: Tiffany & Co.